Rasherfest Website & Social
Client: Galtee
Galtee Rasherfest aimed to differentiate Galtee rashers from competitors. Targeting young consumers, Rasherfest set out to celebrate the rasher in an energetic, sociable and progressive way.
Above the line support drove consumers to Rasherfest.ie which was a socially driven site that featured bespoke content supporting the ‘Celebrate The Rasher’ message. Brand Ambassadors were featured through the line and created regular content around festivals that fed into the website.
