RMG

With price comparison and daily deals now par for the course in the groceries market SuperValu realised the need to offer value to their consumers in more engaging and helpful ways. Their website, SuperValu.ie, provides an ongoing vehicle to help them do just that.

In conjunction with brand and web teams we redesigned and reconstructed the website to highlight all the reasons consumers should shop with SuperValu.

The site, one of the first in Ireland built in HTML5, features everything from exclusive Kevin Dundon recipes to local supplier stories, instore experts to the all important special offers.